IT Head • Technical Lead • AI-assisted Builder

Building enterprise systems that scale from idea to production.

I’m Rahul Singh, a Senior IT Solutions Architect with 10 years across enterprise architecture, API integrations, backend engineering, cloud infrastructure, ERP, CRM, POS, SaaS products, mobile apps, and AI-assisted delivery workflows.

10

Years Experience

1M+

Users Supported

90%

Processing Time Reduced

200+

Retail Outlets Supported

Core Positioning

Hands-on architect who can manage teams, write code, optimize systems, and ship business-critical platforms.

Enterprise APIs

CRM, ERP, POS, banking, payment gateway, WhatsApp, Firebase.

Backend & Data

PHP, MySQL, MSSQL, SQL optimization, ETL, data sync.

Cloud & Infra

Oracle Cloud, IIS, Apache, GoDaddy/cPanel, DigitalOcean.

Product Delivery

Roadmaps, sprints, UAT, training, documentation, adoption.

Experience

From Android developer to enterprise IT leader.

IT Head / Technical Lead — Ajay’s Good Food Pvt Ltd

Oct 2025 – Present

Leading enterprise architecture and API integration across ERP, POS and backend systems for 200+ retail outlets. Designing REST API ecosystems, centralized reporting, secure RBAC, audit logging, monitoring, incident resolution and high-volume synchronization workflows.

Assistant General Manager – IT / Full-stack Leader — Magicrete

Jun 2022 – Oct 2025

Architected integrations across Microsoft Dynamics CRM, Business Central, payment gateways and reporting systems. Built dashboards, automation pipelines, WhatsApp workflows and AI-assisted delivery practices that eliminated external development costs while accelerating feature delivery.

Systems Analyst — Marico Limited

Mar 2022 – Jun 2022

Coordinated engineering, QA and business stakeholders. Converted business needs into execution plans, sprint deliverables and release coordination for enterprise applications.

Founder / Technical Lead — MaxAvya Technology

Aug 2021 – Jun 2022

Delivered enterprise API ecosystems, high-volume systems, backend tuning, security frameworks, RBAC and AI-assisted development workflows for improved productivity.

Product Manager — Escrow InfoTech

Jun 2018 – Mar 2022

Led applications to 1M+ users, managed teams up to 15 members, improved analytics pipelines, third-party integrations, ads, APIs, mentoring and delivery governance.

Android Developer — Escrow InfoTech

Jun 2016 – May 2018

Built scalable mobile applications, optimized backend systems, integrated analytics, ads and APIs, and worked in Agile/Scrum teams for timely releases.

Project Portfolio

Products, portals, integrations and automation systems.

A catalog of work across mobile, web, CRM/ERP integrations, MIS automation, marketing technology, documentation and adoption.

Android / iOS

Sarthak Sales App

Sales-force app for order punching, reports, cases, tickets and activity tracking. Mobile FE → PHP API layer → MySQL/MSSQL → CRM/ERP connectors with Firebase monitoring.

Flutter/Dart, PHP, MySQL, MSSQL, Dynamics CRM, Business Central, Firebase, IIS

Role: PM + Backend Developer • ~20% coding

Loyalty / Customer App

Buildmart App

Customer loyalty platform for coupon scan, validation, redemption, reporting and audit trails. Scaled transaction value from ₹18 lakhs/month to ₹2 crores/month.

Flutter/Dart, PHP, MySQL, MSSQL, Firebase, CRM, Cashfree, Razorpay, IIS, Apache

Role: PM + Backend Developer • ~30% coding • ~40% DBA

Web Portal

Vendor Portal

Vendor onboarding, document management, workflow approvals, PO/invoice visibility, maker-checker flows, attachment storage, audit logs and vendor role mapping.

PHP, MySQL, JavaScript, HTML/CSS, MSSQL, IIS

Role: PM • ~5% coding

Customer Management

Buildmart Web Portal

Centralized customer master, entitlements, service history and loyalty profile with CRM sync, deduplication and golden-record approach.

PHP, MySQL, JavaScript, HTML/CSS, MSSQL, IIS

Role: PM • ~5% coding

Finance Integration

Banking API

Banking and payment API integrations for collections, reconciliation and notifications with secure contracts, IP allowlists, key rotation and finance dashboards.

PHP, MySQL, MSSQL, Oracle Cloud

Role: PM + Backend Developer • ~25% coding

CRM ETL

Lead Integration

ETL jobs to fetch, validate, map, dedupe and push leads from IndiaMART, Facebook, web forms and landing pages into CRM with dead-letter queues and retries.

PHP, MySQL, MSSQL, IIS

Role: PM + Backend Developer • 100% coding

Analytics

Lead Analysis & Update

Lead scoring, routing rules, dashboards, bulk update utilities, idempotent CRON jobs and CSV exports for operations review.

PHP, MySQL, JavaScript, HTML/CSS, MSSQL, IIS

Role: PM + Backend Developer • 100% coding

Marketing Tech

Campaign Landing Pages

Campaign pages with forms, validations, CRM/email/WhatsApp lead capture, GTM tracking, UTM normalization, honeypot, rate-limit and success/error UX.

PHP, MySQL, JavaScript, HTML/CSS, MSSQL, GTM, GoDaddy/cPanel

Role: Full-stack Developer • 100% coding

Corporate Web

Company Website

Corporate presence with product pages, contact forms, analytics, form-to-CRM/email pipeline, uptime monitoring, SEO hygiene and tracking updates.

PHP, MySQL, JavaScript, HTML/CSS, MSSQL, GTM, GoDaddy/cPanel

Role: PM • ~5% coding

Automation

WhatsApp Auto Reporting

Daily MIS, alerts and exception notifications via WhatsApp with schedules, recipients, data contracts, tabular summaries, renderers, failure alerts and delivery audit logs.

PHP, MySQL, JS, HTML/CSS, MSSQL, UltraMsg API, IIS

Role: Full-stack Developer • 100% coding

Enablement

Support & User Training

SOPs, FAQs, quick-start guides, role-based training for sales, vendor and finance users, video walkthroughs, playbooks and hypercare support.

Training, SOPs, Adoption, Issue Triage

Role: PM / Trainer

Documentation

Technical & Functional Docs

BRDs, FRDs, API specs, ERDs, sequence diagrams, deployment runbooks, rollback procedures and vendor/team handoff documentation.

BRD, FRD, API Specs, ERD, Runbooks

Role: Author / Owner

Skills

Full-stack technical leadership toolkit.

Leadership

Technical leadership, mentorship, cross-functional collaboration, Agile/Scrum, project management, UAT, vendor coordination.

Architecture

System architecture, API design, microservices, scalable backend architecture, modular/service-oriented systems, RBAC, auth workflows.

Languages

PHP, Java, JavaScript, Python, C#, SQL, MySQL, MSSQL, HTML, CSS, Tailwind CSS.

Cloud & Infra

Oracle Cloud, IIS, Apache, GoDaddy/cPanel, DigitalOcean, cloud integrations, production monitoring.

Enterprise Systems

Microsoft Dynamics CRM, Business Central OData, ODOO ERP, POS integrations, ERP/POS/CRM synchronization.

Data & ETL

ETL pipelines, lead integration, field mapping, dedupe, fraud detection systems, analytics pipelines, high-volume processing.

Marketing & Analytics

Firebase Analytics, Google Tag Manager, Meta Audience Network, Google Ads, UTM tracking and conversion analytics.

Automation

WhatsApp APIs, UltraMsg, CRON jobs, payment gateways, Cashfree, Razorpay, alerts, reporting automation.

Delivery DNA

Practical systems. Clear governance. Real adoption.

My work sits at the intersection of business operations and engineering execution: requirement discovery, architecture, coding, integrations, QA, training, post-go-live support and measurable adoption.

Governance & Security

RBAC, audit logging, environment segregation, PII handling, encryption in transit, config hygiene, scheduled backups and compliance artifacts.

Quality & Observability

Peer reviews, API test suites, Postman, Firebase analytics, logs, error budgeting, monitoring and incident resolution.

Stakeholder Collaboration

Bridge between Sales, Marketing, Finance, Operations, vendors and engineering teams. Translate business problems into specs, sprint stories, demos and releases.

Education & Recognition

Bachelor’s Degree

Computer Science & Engineering, Gujarat Technological University • GPA 7.55/10

Diploma

Computer Science, Gujarat Technological University • GPA 6.67/10

Award

Employee of the Month, Magicrete Building Solutions Pvt Ltd, 2023

Publication

Real Time Location Based Smart City Transport System, EIOCD, Paper ID 16CS06

Also

IELTS Certified

Let’s Build

Need someone who can manage, architect and still code?

I’m open to technical leadership, solution architecture, AI-assisted engineering and product/platform roles where hands-on execution matters.